Last week I wrote about the growing number of inflationary signs of input costs - from energy and food to cotton and synthetic fibers. I concluded by saying that it appeared at the time and still does that the cash-strapped consumer is alive and well. With more consumer product companies and retailers reporting their earnings this week, investors are waiting to hear strategies designed to offset rising input costs or pass through price increases to consumers. This got me thinking. How can consumers - cash-strapped or otherwise - shop smarter, given the backdrop of connected devices (smart phones, tablets, Internet-enabled TVs and so on)?
The Federal Trade Commission on Monday took steps to make product information and online reviews more accurate for consumers, regulating blogging for the first time and mandating that testimonials reflect typical results. The FTC will require that writers on the Web clearly disclose any freebies or payments they get from companies for reviewing their products. The commission also said advertisers featuring testimonials that claim dramatic results cannot hide behind disclaimers that the results aren't typical.
YONKERS, N.Y., Oct. 18 /PRNewswire-USNewswire/ -- Consumers want unbiased information before they make a purchase; and now they can get it right where they need it most: in the aisle of any store. Today, iPhone users can download Consumer Reports Mobile Shopper(TM), a new app, with an introductory price of $9.99 for the first year (the app will sell for $14.99 beginning January 1, 2011), which provides instant access to Ratings, Recommendations, Brand Reliability and Buying Advice on thousands of appliances, electronics, children's products, car care, and home products.
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