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....com/support/flash/ts/documents/popup_windows.htm (last visited Jan. 12, 2003) (on file with the...
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CAMDEN, Maine -- This town is trying to lead Maine into using QR codes -- those boxy, black-and-white images that now pop up in advertising, on paper cups of coffee, sides of buses and elsewhere. On Wednesday, the town hosted a seminar for small-business owners to learn how to use them.
The images are essentially hyperlinks that smartphones can scan with the right application. Once an image is scanned the phone's Internet browser is directed to a website. For instance, on a Starbucks cup of coffee, a QR code -- short for "quick response" -- might bring smartphone users to the company's website for a special coupon.
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Internet advertising has become a growing source of frustration for Internet users. The phrase Internet advertising immediately conjures up thoughts of closing annoying pop-up advertisements and sorting through countless unsolicited e-mail advertisements. These negative connotations often overshadow the increasing value of the Internet as a free, extensive source of information. In fact, the Internet has created a more informed consumer. Advertisers, realizing the importance of reaching Internet consumers, have rushed onboard. As a result, the attention of these educated consumers has become valuable currency on the Internet. Not surprisingly, the anonymity and ease of access of the Internet has spawned abuse by advertisers, including spam and unsolicited pop-up advertisements. However,...
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A bill designed to block spyware that generates pop-up advertising on computers was passed out of a House committee on Monday.
HB104, passed out by the House Public Utilities and Technology Standing Committee, tweaks the Spyware Control Act, which was approved last year as the first state spyware legislation in the country.
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[Google]'s monopoly power comes in part from selling ad space on other people's websites - a newspaper's, for instance. Google is the preeminent broker of these ads, allowing it to overcharge advertisers for running their ads on a newspaper's website, while paying the online newspapers next to nothing. As the monopolist in this twosided market, it can gouge advertisers and raise the cost of while starving online publishers - like African American newspapers - whose work is responsible for generating Google's enormous profits.
Google also has a monopoly in "keyword" advertising - ads that pop up on your search results each time you type a relevant key word into Google's dominant search engine, In this non-competitive market, Google can charge would-be advertisers artificially high ad rat...
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