pharmaceutical product launches
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CHAPEL HILL, N.C., Dec. 2, 2011 /PRNewswire/ -- As the pharmaceutical industry continues to win new approvals and indications for cancer therapies, the global oncology market is on track to reach $75 billion by 2013. While the U.S. dominates the oncology market, it is also one of the most daunting countries for new products to penetrate.
Faced with an increasingly challenging marketplace, pharmaceutical and biotech companies have come to recognize the value of market education in winning support among the key oncology stakeholders that can help new products gain a foothold.
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Pharmaceutical Sales and Marketing Thought Leader to Offer New Strategies for Successful Product Launches
HORSHAM, Pa. -- TargetRx President and CEO...
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Business Editors/Health/Medical Writers
CHAPEL HILL, N.C.--(BUSINESS WIRE)--April 10, 2003
Blockbuster pharmaceutical launches are a culmination o...
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Business, Technology, and Medical Editors
NEW YORK & MAHWAH, N.J.--(BUSINESS WIRE)--Aug. 7, 2001
Accenture (NYSE: ACN), the world's leading provid...
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Business Editors/Health/Medical Writers
BIOWIRE2K
CHAPEL HILL, N.C.--(BUSINESS WIRE)--Nov. 20, 2003
Blockbuster pharmaceutical launches are a cu...
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RESEARCH TRIANGLE PARK, N.C. -- On average, pharmaceutical brand teams spend 46% of their marketing budgets during drug launch, according to informati...
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Business/Technology Editors & Health/Medical Writers
PittCon 2002
NEW ORLEANS--(BUSINESS WIRE)--March 14, 2002
PerkinElmer, Inc. (NYSE: PKI) tod...
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WATERTOWN, Mass. -- PharMetrics' New Profiler Series Module Enables Companies to More Effectively Gauge the Impact of Pharmaceutical Products and Enga...
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Business Editors
CHAPEL HILL, N.C.--(BUSINESS WIRE)--May 27, 2003
Blockbuster pharmaceutical launches are a culmination of carefully timed and wel...
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Business Editors/Health & Medical Writers
MORRISTOWN, N.J.--(BUSINESS WIRE)--July 17, 2001
WebForce(TM) 1.5 Features Global Architecture To
Serv...