This paper reports upon an investigation into the procedures and processes employed by small manufacturers to generate perceived useful new product ideas. The inquiry focused upon the sources of ideas, processes for producing these ideas, obstacles which inhibited company personnel in their efforts, and perceived importance of new product ideas. The practices of the respondents were evaluated and suggestions for possible improvement were set forth.
There are a large number of methodologies that can be used to select new product ideas for further development and subsequent market introduction. However, managers do not always use them. New product idea selection is not merely about using a method, but is a process that needs to be managed in order for it to be effective and beneficial. Consequently, this article offers guidelines for effectively managing this process: 1. Adopt a holistic perspective. 2. Be flexible. 3. Take a continuous approach. 4. Familiarize everyone with the selection task. 5. De-politicize the selection process. 6. Emphasize learning. 7. Pay attention to implementation. 8. Institutionalize the guidelines.
To remain competitive globally and business-viable domestically, companies throughout the United States are turning to research and development -- the stimulation of intellectual property capabilities. According to a story last month in Business Week, chief executive officers are asking tough questions about their R&D operations: Why are so few hit products making it out of the labs into the market? How many of those pricey engineers are really creating game- changing products or technology breakthroughs?
I don't know about you, but I like gadgets. And as I was looking around for new fishing products, I came across a few gadgets that might help out on future fishing trips or provide some Father's Day gifts. Here are a few of the new fishing items I have seen:
Every year, home cooks are challenged to show off their culinary creativity at the Utah State Fair. For the sponsoring companies and trade organizations, it's like having whole bunch of mini test- kitchens trying out new ideas with your product. Winners receive up to $300 in prize money, too. Some Utahns have found success in more than one contest. For instance, perennial winner Rhonda Hair of South Jordan placed in several contests this year, and the Kress family of West Jordan took six prize ribbons among four family members.
Inside today's Inland Valley Daily Bulletin, readers in our foothills communities will find our kick-start to the best summer ever featured in a new product, Foothills Magazine. It contains our guide to great ideas for family fun, as well as fresh takes on fashion, fitness, home technology, cooking, dining and more. Foothills Magazine will focus on people and things to do from Glendora to Fontana, with broader appeal than its predecessor, Inland Living Magazine," said Daily Bulletin Editor and General Manager Frank Pine. "The new magazine will place a high value on the stories and faces of the people who make our communities great places to live and work, with a stronger focus on the foothills.
ver las páginas en versión mobile | web
ver las páginas en versión mobile | web
© Copyright 2012, vLex. All Rights Reserved.
Contents in vLex United States
Explore vLex
For Professionals
For Partners
Company
Other interesting searches:
Chris Norris | Saxon Asset Securities Trust 2005-1 | arrest records | Kyle Lake | Collusion cases | mercadotecnia internacional | Argelia antioquia | ley contra violencia domestica | tariffe facchinaggio | dias no habiles
