Welcoming members on line "in person" is among the more creative innovations as credit unions (CUs) continue to improve the navigability of their Web sites and streamline the Internet banking experience. The online branch of $8.2 billion Coast Capital Savings CU, Vancouver, British Columbia, with 340,000 members, is one of its busiest delivery channels and has been getting even more attention since introducing Julie this summer. Of the 480,000 monthly Web hits, 14% click on Julie to watch at least one of her skits. Coast Capital Savings CU introduced Julie at the same time it unveiled its new online banking system. Beyond account access, online bill-payment and other increasingly popular functionality, Web sites remain ready sources of information for members and prospective members. Gr...
The Federal Housing Finance Agency (FHFA) is announcing the Federal Home Loan Bank (Bank) members it has selected for the 2010 fifth round review cycle under the FHFA's community support requirements regulation. This notice also prescribes the deadline by which Bank members selected for review must submit Community Support Statements to FHFA.
... Connecticut. Naugatuck Savings Bank................ Naugatuck...... Connecticut... Windsor....... Connecticut. Down East Credit Union................ Baileyville..... Maine. Oc... Tampa........ Florida. Florida Capital Bank, N.A............... Tarpon Spring.... Flori... Corte Madera..... California. Coast Central Credit Union.............. Eureka...........
A quick trip around the World Wide Web suggests that more than a few credit union Web sites are in need of a facelift. Jeffry Pilcher, president/CEO of ICONiQ and publisher of The Financial Brand, isn't alone in thinking some credit union Web sites leave a lot to be desired. Ron Shevlin, a senior analyst at Aite Group in Boston, for instance, thinks most credit union Web sites look amateurish and they don't project the kind of image he thinks most credit unions want to project in terms of their capabilities, quality and skills. Speaking of good old brick and mortar, each of the experts interviewed for this article suggests credit union executives would do well to start thinking about their Web sites as one of their branches. Shevlin says he'd like to see more credit unions put polls on ...
...? Dixon points to $12.8 bilhon/404,000member Coast Capital Savings Credit Union's site (www.coastcapi...
...Realizing that the Federal Savings and Loan Insurance Corporation (FSLIC) lacked the ..., and to count such goodwill and certain capital credits toward the capital reserve requirements im...Mark Waxman; for Coast Federal Bank, FSB, by Daniel J. Goldberg and Matth... contract away its police power); Butchers' Union Slaughter-House & LiveStock Landing Co. v. Crescen...
This year's top Golden Mirror Awards winners all harnessed humor to achieve their specific campaign goals. Their accomplishments show that using humor judiciously can be a powerful tool to help credit unions realize their marketing and organizational objectives. Every day thousands of print, radio and television ads vie for attention. For some credit unions, humor is an effective way to cut through the noise and grab a member's attention. Humor is a way a CU can differentiate itself and its products from banks. Humor is also a great way to establish a closer connection with members. The age of target audience is also an important factor to consider. Absurd humor, clever wordplay and self-deprecating asides are potent ways to get the attention of mature audiences, but pratfalls and put-d...
... and branding manager for $7.2 billion Coast Capital Savings Credit Union (www.coastcapitalsavi...
...Peter Mayne, ABC . Farm Credit Canada . Regina, Saskatchewan . award level: Merit...* Gist Employee Magazine . Meagan Olsen . Coast Capital Savings Credit Union . Surrey, British Col...
...* Unilever USA . * Coast Capital Savings Credit Union . * Meridian Credit U...
The Federal Housing Finance Agency (FHFA) is announcing the Federal Home Loan Bank (Bank) members it has selected for the 2010 fourth round review cycle under the FHFA's community support requirements regulation. This notice also prescribes the deadline by which Bank members selected for review must submit Community Support Statements to FHFA.
...Union Savings Bank............ Danbury........... Conn... Connecticut. Dutch Point Credit Union......... Wethersfield........ Connecticut.... Massachusetts. South Coastal Bank............ Rockland.......... Massachusett... Crystal Lake........ Illinois. Soy Capital Bank and Trust Company.... Decatur........... Il...
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... their Databank investment rates 1st City Savings www.1stcitysavings.com Lender offering loan servic...) experts.com loan servicing solutions for credit unions, through a secure data center Access Nation... market and homeowners nationwide Allied Capital www.alliedcapital.com Provider of commercial real ....net Massachusetts-based mortgage lender Coast to Coast www.coast4u.com Provider of nationwide Mo...
Those who head a marketing department must grapple with how to provide leadership. The American Heritage Dictionary gives several definitions of what it means to lead. One is: "to direct the performance or activities of," and certainly many department heads embrace that definition in leading their staffs. Lawrie Ferguson, SVP/marketing at $7.2 billion Coast Capital Savings Union in Surrey, British Columbia, has also wrestled with issues of delegation. Marketing leaders who provide guidance and support sometimes become a mentor to one or more staff members. In some instances, that mentoring relationship develops quite naturally, without any formal labeling of it as such. At Coast Capital CU, Ferguson reports that mentoring occurs informally rather than formally. Echoing the experience of...
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