New Orleans Regional Business Park engineer Larry Williams hasn't had a boss since the park's board of commissioners terminated the previous executive director, Roy Mack, two years ago amid scandal. Maintaining heating and cooling systems in the board's 130,000- square-foot headquarters on Old Gentilly Road is the thrust of Williams' formal job description. But after 13 years, his duties aren't exactly defined.
This case illustrates a challenge that many regional private business owners face as their business grows, that is, marketing their services. Lance Landis is a retired professional cyclist who started a regional sport cycling business about three years ago, and although he has valuable skills necessary to repair and sell bicycles, he has no business education training. In the past, Lance has relied on word-of-mouth marketing, but has recently decided to market his business in some magazines. Lance is uncertain to as the most appropriate magazines to advertise in and has hired the company you work for, Keels, to help him determine which magazines best utilize his marketing budget. This case shows the value of (1) using statistics to help optimize managerial decisions, (2) marketing resea...
Jeff Thomas, secretary-treasurer of New Orleans Regional Business Park, sought the silver lining when he noted that none of the park's 85 businesses spoke out against renewal of a special property tax before last month's election. New Orleans voters rejected the millage, which had been assessed only within the park's boundaries. Out of more than 46,000 voters, 53 percent voted against the 20-mill renewal.
Since an ethics scandal brought down New Orleans Regional Business Park executive director Roy Mack two years ago, the post has been vacant. Office manager Vicki Manego was fired last summer and faces a public intimidation charge for threats she reportedly directed at an NORBP board member.
RINGOES, N.J., Oct. 13 /PRNewswire/ -- Seasoned corporate executive Tim Titus is singlehandedly bolstering economic development opportunities with the launch of his new regional business coaching practice initially targeting New Jersey and Pennsylvania. As a regional developer, Tim is offering business investments and career opportunities to individuals who have a passion for helping aspiring and established entrepreneurs, who see business coaching as a career and who are willing to invest in long- term self sufficiency. Entrepreneurship is booming today and I'm very excited about mentoring a team of business coaches who will positively affect our local economy while building a business for themselves," said Titus. "I'm a true believer in the New Career Economy(R) and helping people cr...
This case illustrates a challenge that many regional private business owners face as their business grows, that is, marketing their services. Lance Landis is a retired professional cyclist who started a regional sport cycling business about three years ago, and although he has valuable skills necessary to repair and sell bicycles, he has no business education training. In the past, Lance has relied on word-of-mouth marketing, but has recently decided to market his business in some magazines. Lance is uncertain to as the most appropriate magazines to advertise in and has hired the company you work for, Keels, to help him determine which magazines best utilize his marketing budget. This case shows the value of (1) using statistics to help optimize managerial decisions, (2) marketing resea...
American Family Insurance Offers Unique Path to Business Ownership In December, American Family Insurance opened a district office in the City of Spokane Valley. The company offers a broad range of insurance services and financial product lines, and is the nation's third-largest mutual property and casualty insurer and the 16th-largest property and casualty insurance company group. [...] it will employ strict safeguards to protect independent filmmakers from the video piracy that frequently occurs outside the U.S. Regional Collaboration Key to Titan Spring Success The successful relocation of Titan Spring Company from the San Fernando Valley to North Idaho, is proof that economic development does not stop at the border.
In many ways, Thursday night's 156th annual Portland Regional Chamber Awards Dinner was all business. The attire of choice was dark suits and white shirts, smart phones were a required accessory and the cocktail "hour" wrapped up a good 10 minutes shy of 60, as everyone was ushered into the ballroom at the Holiday Inn by the Bay in Portland for a three-course dinner. But in other ways the event sported a playful side. It began with a bagpiper who marched through the reception to alert the more than 500 guests that it was time for dinner. The lighthearted theme continued with a video roast of outgoing Chamber Board Chair Jim Harnden, of Malone Commercial Brokers.
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