We describe the structure, content, and neighborhood characteristics of outdoor alcohol advertisements (n=246) in innercity neighborhoods in ten U.S. cities from 2003 to 2005. We conducted observations of alcohol advertisements on billboards, transit shelters, and bus benches in all ten cities to describe the structure and content of outdoor alcohol advertising. We also created geo-spatial maps to describe the neighborhood characteristics where alcohol billboards were located in San Francisco, CA and Atlanta, GA. Alcohol advertisements were more common on billboards than transit shelters or bus benches, usually featured beer products, emphasized product quality, had a discreet or moderate (vs. blatant) visual impact, and rarely used human models. Outdoor advertisements on transit shelte...
WILDWOOD -- There's no phone number on the billboards. No address. Not even an exit to turn off the highway. Only the name "JESUS" emblazoned in giant, block letters, like a cowboy's prize belt buckle. The green-and-white billboards were designed to look like road signs that people are already trained to associate with directions. They seek salvation for high-speed motorists amid other paid advertisements pushing Big Macs and trips to the Pleasure Zone.
More than 70 people offered testimony before Pittsburgh City Council on Tuesday during an emotional hearing debating the pros and cons of electronic billboards. The hearing drew more than 100 supporters and opponents, who described the billboards as either a boon to the economy or a bane to city neighborhoods.
More than 70 people offered testimony before Pittsburgh City Council on Tuesday during an emotional hearing debating the pros and cons of electronic billboards. The hearing drew more than 100 supporters and opponents, who described the billboards as either a boon to the economy or a bane to city neighborhoods.
AUGUSTA Last month, Gov. Paul LePage sent a message to job creators by unveiling an interstate sign declaring Maine Open for Business. The question before lawmakers on Tuesday, however, was whether Maines roadways should be open for billboards.
KANSAS CITY, Mo. - Nearly a decade ago, a suburban Kansas City man desperately searching for his teenage daughter's killer divined an idea: Place a "wanted" poster with the suspect's picture on a billboard. A year later, Leawood, Kan., resident Roger Kemp got his wish and investigators got their man. Two anonymous tipsters who had seen the Kansas City billboards recognized the photo and contacted police.
I might be alone on this, but I love digital billboards. Drive east on Magnolia Boulevard. It's one continuous commercial for "Work Boot Warehouse," "Abogados de Accidentes," or "XXX Adult- a-Rama." Add rain, wind and gang graffiti, and traditional billboards become giant slabs of shredded cardboard flapping in the smog.
National Highway Traffic Safety Administration (NHTSA) Using Billboards to Fight Texting While Driving WASHINGTON, Nov. 23, 2011 /PRNewswire-USNewswire/ -- The Ad Council launched a national public service campaign about the dangers of texting while driving, sponsored by the National Highway Traffic Safety Administration (NHTSA) and the State Attorneys General.
A Broncos fan in Kentucky wants to use two downtown billboards to promote the idea that Tim Tebow should be the Broncos' starting quarterback, but coach John Fox said the money would be better spent elsewhere. I've seen a lot of billboards and can't remember one that really influenced me," Fox said, smiling after Thursday's practice.
A brewing controversy over Lamar Advertising's request for 20 new electronic billboards across Pittsburgh is moot, according to the city's lawyer. Solicitor Daniel Regan issued a legal opinion on Wednesday that says the company is bound by an existing ordinance that limits electronic signs to specific areas along certain highways and prohibits them from residential areas and most of Downtown.
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